Thursday, November 19, 2009

Gift Cards Will Never Trump Cash

I actually stole that headline from the
Wall Street Journal. (The photo above, too.) Their Cheapskate column has this wonderful diatribe today. The subhead of the article is "Gift Cards Are Useful; Give Me Cash".

That's exactly what we believe here at The article points out that recipients of cash as a gift are happy with the money. I mean, really, who doesn't want to be given MONEY? Cash is fantastic. Even moreso nowadays, right? The article says that the givers of cash as a gift are the ones who don't feel so great about it.

So use to give cash as a gift. You won't feel crass or thoughtless. You create the gift with your message, images, an e-card, even have other people contribute money to the total (so, a group gift). And it's totally safe and secure because the actual money transaction from you to your recipient happens through PayPal.

As the Wall Street Journal article says:

Somebody already invented that go-anywhere gift card. It's called cash.

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